Client: StoreLaw, Inc., producer and marketer of legal study aid software 

Project Summary: Niche software producer and online retailer in the legal education market sought sales and marketing assistance to grow its flat-line revenue.

Result: Developed and executed sales and marketing strategy that increased overall sales by nearly 50% during the six-week period of the project (year-over-year, off of a flat baseline of zero growth).  Strategy developed included two major changes:

• New software bundles covering multiple subject areas increased the average transaction size by 15%.
• Revamped email marketing campaign significantly improved open rates, click-through rates, and the number of online transactions. 

Testimonial: “What can I say? You had a huge impact on my business in a very short period of time. I want to find other ways to work with you in the future.”  --Ross Elgart, President